Sales & Marketing Manager

Are you self-motivated, creative, and customer-focused with a flair for detail? This dynamic role requires someone with proven expertise in the food, beverage & hospitality industry.

As the Sales & Marketing Manager, you’ll drive sales growth and achieve revenue goals across multiple sites. The ideal candidate will have a track record of exceeding sales targets and executing strategic sales & marketing plans for local & corporate segments, events, and leisure.

If you’re proactive, energetic, and ready for a challenge, join us in maximizing sales potential and shaping the future of our hospitality group in Limerick!

Key Duties and Responsibilities:

• Plan and direct day to day operation of the sales & marketing function to ensure maximum revenue & profitability and provide potential and existing clients with the highest level of sales service.
• Perform day to day sales activity including lead generation, face to face meetings, contracting & rate negotiation, site inspections, attendance at trade shows, client entertainment and national sales trips.
• Undertake monthly corporate tracking of corporate accounts to monitor production and more importantly to identify any decreases and taking necessary action to remedy same.
• Analysis of GDS production reports & intelligence information to develop business channel.
• Focus on driving events and functions through the business.
• Report weekly & monthly on account performance and general activity to Managing Director.
• Input to pricing strategy and forecasting with General Manager and Revenue Manager.
• Management of annual marketing budget.
• Executive quarterly activity plans to create focus for the team and adapt activity to support business needs.
• Devise and execute sales & marketing promotional campaigns through local & national media, evaluating & reporting on marketing campaigns ROI.
• Arrange regular corporate entertainment.
• Develop printed promotional material including brochures, fliers, special offers, posters, tent cards etc. in line with brand standards.
• Identify key competitors and carry out regular competitor analysis; monitoring their performance, rates and sales activity.

The ideal candidate will have:

• At least 3 years of experience in a similar role
• A 3rd level qualification in Sales & Marketing or related discipline would be a distinct advantage.
• Full clean driver‘s licence and own transport

Benefits:

• To be discussed at offer stage